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11.19.09

Zugara uses Augmented Reality for fashion buying Augmented Reality | (0)
With augmented reality being the buzz word in digital at the moment (and some saying that it's the biggest hype as well as the biggest opportunity), it's great to start seeing applications of the technology that are actually useful, as opposed to simply showing you a 3D model of a shoe. Zugara has brought augmented reality into e-commerce by layering the clothes you select over your body, and also allowed for a number of hooks on the screen. Suppose if you have a small netbook this is going to be so exciting, but imagine this on a flat screen TV - ...

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